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A wardrobe classic: The Loop Wheler Sweater

Friday, September 5th, 2014

President’s philosophy includes the production of long-lasting and timeless pieces. Bringing forward instant classics season after season, the brand moves outside of the fickle cycles of fashion and concentrates on its savoir-faire in craftsmanship.

With modest changes from last season’s wardrobe favourite, the grey crew neck sweater comes back for Autumn/Winter 2014-15, defining the relation of contemporary streetwear and Italian sartorial traditions.

The Loop Wheler Sweater is produced in Japanese quality cotton, here styled with a classic President’s shirt in washed Japanese selvedge chambray. Both pieces are available at selected retailer’s and soon on www.sevenbell.com.

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